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Amazon.com, Inc. (AMZN) Revamping Its Amazon Fresh Delivery Service

AMZN – Third-party vendors are being booted from the platform.


Amazon.com, Inc. (NASDAQ:AMZN) has just delivered a rude awakening to third-party vendors that use the company’s Amazon Fresh platform. The vendors will be booted by the end of the month as the tech giant looks to evolve the program. 

Business Insider has the scoop on the changes coming to the Amazon platform.

Amazon Fresh will no longer let local third-party vendors sell on its platform, Business Insider has confirmed.

Vendors were previously allowed to enroll in Amazon Fresh’s Local Market Seller initiative, which supplemented Fresh’s offerings with locally sourced items. Fresh is Amazon’s answer to home-and-business grocery-delivery services like FreshDirect and Peapod.

To cushion the blow, Amazon pointed out to the vendors that  other opportunities abound with the company. “While this specific program is transitioning, there are many other ways for local merchants to sell on Amazon,” the email read in part.

Amazon seems to be focusing its efforts on expanding its Prime Now grocery platform as it continues to work towards Whole Foods integration.

Amazon.com, Inc. shares were trading at $1,589.40 per share on Wednesday morning, up $13.28 (+0.84%). Year-to-date, AMZN has gained 35.91%, versus a 2.31% rise in the benchmark S&P 500 index during the same period.

AMZN currently has a StockNews.com POWR Rating of A (Strong Buy), and is ranked #1 of 51 stocks in the Internet category.

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AMZN at a Glance

AMZN Current POWR Rating™
Overall POWR Rating™
AMZN Current Price $1,879.63 0.14%
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AMZN Price Reaction

The day of this event (May. 16, 2018)
AMZN Closing Price$1,587.28 0.71%
AMZN Volume2,570,500
41.02% from avg
Leading up to this event
AMZN 1-mo return9.34%
After this event
AMZN 1-day return0.36%
AMZN 3-day return0.59%
AMZN 5-day return1.61%

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