Vera Bradley, Inc. (VRA): Price and Financial Metrics

Vera Bradley, Inc. (VRA)

Today's Latest Price: $8.99 USD

0.13 (-1.43%)

Updated Nov 27 1:00pm

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Overall POWR Rating

POWR Components:

 Trade Grade  Buy & Hold Grade  Peer Grade  Industry Rank

Industry Rank:

Ranked of 65 in Fashion & Luxury

See all "A" rated Strong Buy stocks

VRA Stock Summary

  • With a price/earnings ratio of 67.09, Vera Bradley Inc P/E ratio is greater than that of about 86.82% of stocks in our set with positive earnings.
  • Of note is the ratio of Vera Bradley Inc's sales and general administrative expense to its total operating expenses; 88.04% of US stocks have a lower such ratio.
  • VRA's price/sales ratio is 0.62; that's higher than the P/S ratio of merely 17.91% of US stocks.
  • Stocks with similar financial metrics, market capitalization, and price volatility to Vera Bradley Inc are SCVL, TAIT, JCS, IPAR, and PCYG.
  • VRA's SEC filings can be seen here. And to visit Vera Bradley Inc's official web site, go to

VRA Stock Price Chart Interactive Chart >

Price chart for VRA

VRA Price/Volume Stats

Current price $8.99 52-week high $12.75
Prev. close $9.12 52-week low $3.12
Day low $8.89 Volume 144,100
Day high $9.19 Avg. volume 396,199
50-day MA $7.26 Dividend yield N/A
200-day MA $5.83 Market Cap 300.35M

Vera Bradley, Inc. (VRA) Company Bio

Vera Bradley, Inc. designs, manufactures, and sells handbags, accessories, and luggage and travel items for women of all ages under the Vera Bradley brand. The company was founded in 1982 and is based in Roanoke, Indiana.

VRA Price Forecast Based on DCF Valuation

Current PriceDCF Fair Value Target: Forecasted Gain:
$8.99$0.52 -94%

The table below illustrates the output of a discounted cash flow forecast using a variety of scenarios for Vera Bradley Inc. To summarize, we found that Vera Bradley Inc ranked in the 8th percentile in terms of potential gain offered. We should note, though, that the most conservative analysis suggests this stock will yield negative results -- and thus may be a potential short opportunity. The most interesting components of our discounted cash flow analysis for Vera Bradley Inc ended up being:

  • Its compound free cash flow growth rate, as measured over the past 5.45 years, is -0.29% -- higher than only 4.89% of stocks in our DCF forecasting set.
  • Vera Bradley Inc's weighted average cost of capital (WACC) is 7%; for context, that number is higher than merely 4.97% of tickers in our DCF set.
  • The company's cost of debt, derived from its interest coverage, tax rate, and market capitalization, is greater than only 0% of stocks in its sector (Consumer Cyclical).

Terminal Growth Rate in Free Cash FlowReturn Relative to Current Share Price

For other companies in the Consumer Cyclical that have a similar discounted cashflow valuation profile (and ensuing price forecasts) as VRA, try BLL, BYD, CRMT, NKE, and DIS.

VRA Latest News Stream

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Latest VRA News From Around the Web

Below are the latest news stories about Vera Bradley Inc that investors may wish to consider to help them evaluate VRA as an investment opportunity.

One Rockwell (1R) Expands Portfolio of Leading Lifestyle Brands as Digital Forges Ahead

NEW YORK--(BUSINESS WIRE)--One Rockwell (1R), a leading e-commerce agency experienced in creative design and technical solutions for lifestyle brands, today announced the successful launch of four websites for its clients, Trish McEvoy, Vera Bradley, Crush Wine & Spirits, and ZO Skin Health. The partnerships focused on its core offering of e-commerce solutions, including Shopify Plus builds, business analysis, technical direction, user experience design, quality testing, and platform traini

Business Wire | September 21, 2020

Vera Bradley: Impressive

Vera Bradley (VRA) has long been a very interesting small-cap to watch, at least in my eyes. The company is making bags, accessories and even face masks in this environment and while the company has initially been hit very hard by Covid-19, the company has shown some impressive second-quarter results,...

The Value Investor on Seeking Alpha | September 4, 2020

52 Biggest Movers From Yesterday

Gainers Corcept Therapeutics Incorporated (NASDAQ: CORT ) shares jumped 58.5% to close at $19.87 on Wednesday following Form 4 filing from the company Director Leonard Baker showing a purchase of 46,000 shares of common stock in open market. NanoViricides, Inc. (NYSE: NNVC ) climbed 42.4% to close at $5.58 on Wednesday. NanoViricides is scheduled to present COVID-19 drug update at The LD 500 virtual conference on September 3. Lonestar Resources US Inc. (NASDAQ: LONE ) shares jumped 39.1% to close at $0.3715 on Wednesday after declining 10% on Tuesday. The company reported quarterly results last month. Vera Bradley, Inc. (NASDAQ: VRA ) shares gained 32% to close at $7.14 after the company reported better-than-expected Q2 results. TSR, Inc. (NASDAQ: TSRI ) gained 29.4% to close at $6.07 a...

Benzinga | September 3, 2020

Vera Bradley EPS beats by $0.39, beats on revenue

Vera Bradley (VRA): Q2 Non-GAAP EPS of $0.32 beats by $0.39; GAAP EPS of $0.42 beats by $0.49.Revenue of $131.77M (+10.0% Y/Y) beats by $31.29M.Shares +16% PM.Press Release...

Seeking Alpha | September 2, 2020

Guess Cost-Cuts, Vera Bradley's Quilted Masks Keep Retailers Afloat | September 2, 2020

Read More 'VRA' Stories Here

VRA Price Returns

1-mo 41.80%
3-mo 70.59%
6-mo 52.37%
1-year -18.57%
3-year 1.58%
5-year -26.97%
YTD -23.81%
2019 37.69%
2018 -29.64%
2017 3.92%
2016 -25.63%
2015 -22.67%

Continue Researching VRA

Here are a few links from around the web to help you further your research on Vera Bradley Inc's stock as an investment opportunity:

Vera Bradley Inc (VRA) Stock Price | Nasdaq
Vera Bradley Inc (VRA) Stock Quote, History and News - Yahoo Finance
Vera Bradley Inc (VRA) Stock Price and Basic Information | MarketWatch

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