Rollins, Inc. (ROL): Price and Financial Metrics

Rollins, Inc. (ROL): $33.88

0.15 (+0.44%)

POWR Rating

Component Grades














  • ROL scores best on the Quality dimension, with a Quality rank ahead of 99.72% of US stocks.
  • The strongest trend for ROL is in Stability, which has been heading up over the past 31 weeks.
  • ROL ranks lowest in Value; there it ranks in the 10th percentile.

ROL Stock Summary

  • With a market capitalization of $16,599,326,195, Rollins Inc has a greater market value than 86.36% of US stocks.
  • ROL's went public 33.5 years ago, making it older than 89.65% of listed US stocks we're tracking.
  • The price/operating cash flow metric for Rollins Inc is higher than 86.96% of stocks in our set with a positive cash flow.
  • Stocks with similar financial metrics, market capitalization, and price volatility to Rollins Inc are BEN, WSO, IVZ, LKQ, and XRAY.
  • ROL's SEC filings can be seen here. And to visit Rollins Inc's official web site, go to

ROL Valuation Summary

  • In comparison to the median Consumer Cyclical stock, ROL's price/earnings ratio is 156.8% higher, now standing at 52.9.
  • ROL's price/earnings ratio has moved up $0.8 over the prior 243 months.
  • Over the past 243 months, ROL's price/sales ratio has gone up $6.5.

Below are key valuation metrics over time for ROL.

Stock Date P/S P/B P/E EV/EBIT
ROL 2016-11-15 4.4 11.8 42.2 25.6
ROL 2015-11-09 3.9 11.0 38.1 23.5
ROL 2012-10-04 2.8 9.9 31.8 19.5
ROL 2010-06-16 2.0 7.8 24.8 16.5
ROL 2006-02-16 1.8 8.1 27.3 14.8
ROL 2004-03-16 1.7 8.4 32.5 18.4

ROL Price Target

For more insight on analysts targets of ROL, see our ROL price target page. And for a list of of all stocks sorted by upside potential based on analyst target price, see our Top Price Target page.

Average Price Target $36.50 Average Broker Recommendation 1.67 (Moderate Buy)

ROL Stock Price Chart Interactive Chart >

Price chart for ROL

ROL Price/Volume Stats

Current price $33.88 52-week high $43.00
Prev. close $33.73 52-week low $27.09
Day low $33.66 Volume 216,394
Day high $33.95 Avg. volume 1,426,558
50-day MA $35.00 Dividend yield 0.95%
200-day MA $36.53 Market Cap 16.67B

Rollins, Inc. (ROL) Company Bio

Rollins Inc. provides pest and termite control services to residential and commercial customers in the United States, Canada, Central America, the Caribbean, the Middle East, Asia, the Mediterranean, Europe, Africa, and Mexico. The company was founded in 1948 and is based in Atlanta, Georgia.

ROL Price Forecast Based on DCF Valuation

Current PriceDCF Fair Value Target: Forecasted Gain:
$33.88$13.68 -61%

Below please find a table outlining a discounted cash flow forecast for ROL, in which we model out valuation assuming a variety of terminal growth rates. To summarize, we found that Rollins Inc ranked in the 30th percentile in terms of potential gain offered. We should note, though, that the most conservative analysis suggests this stock will yield negative results -- and thus may be a potential short opportunity. As for the metrics that stood out in our discounted cash flow analysis of Rollins Inc, consider:

  • Interest coverage, a measure of earnings relative to interest payments, is 119.98; that's higher than 95.46% of US stocks in the Consumer Cyclical sector that have positive free cash flow.
  • The business' balance sheet reveals debt to be 2% of the company's capital (with equity being the remaining amount). Approximately just 10.82% of US stocks with free cash flow have a lower reliance on debt in their capital structure.
  • ROL's estimated cost of debt, based largely on its market capitalization and its interest coverage ratio, is 3%; for context, that number is higher than 53.3% of tickers in our DCF set.

Terminal Growth Rate in Free Cash FlowReturn Relative to Current Share Price

For other companies in the Consumer Cyclical that have a similar discounted cashflow valuation profile (and ensuing price forecasts) as ROL, try DVD, BLBD, CTIB, FOSL, and RDI.

ROL Latest News Stream

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Latest ROL News From Around the Web

Below are the latest news stories about Rollins Inc that investors may wish to consider to help them evaluate ROL as an investment opportunity.

Pest Control Services Market to See Massive Growth by 2026 | Ecolab, Rollins, Rentokil Initial

Get Global Pest Control Services market analysis, key vendors & competitive scenario of the market prepared using market research tools such as Porters five forces and SWOT analysis.

TechAnnouncer | June 15, 2021

Are Rollins, Inc. (NYSE:ROL) Investors Paying Above The Intrinsic Value?

How far off is Rollins, Inc. ( NYSE:ROL ) from its intrinsic value? Using the most recent financial data, we'll take a...

Yahoo | June 15, 2021

Pest Control Solutions Market Future Prospects 2026 : Anticimex, the ServiceMaster, Rentokil Initial

Pest Control Solutions Market Future Prospects 2026 Edison, NJ -- ( SBWIRE ) -- 06/11/2021 -- The latest analysis released by HTF MI on "Global Pest Control Solutions Market Outlook 2020 Survey results" sheds light on how investment and competitive landscape is impacted due to significant changes in the Pest Control Solutions Industry. The research coverage includes analysis on companies such as Ecolab (USA), Anticimex (Sweden), The ServiceMaster (USA), Rentokil Initial (UK) & Rollins (USA) etc. It is expected that the healthcare and life sciences industry will likely continue to be an attractive target market showing noteworthy sign to Pest Control Solutions for the foreseeable future. Get one step closer to market leaders and emerging players of Pest Control Solutions Market. Get Samp...

SBWire | June 11, 2021

Rollins joins Marsh Foundation

VAN WERT The Marsh Foundation has hired Seth Rollins as a full-time counselor as the youth and family services non-profit agency transitions to a qualified residential treatment program. Continue reading at

Lima News | June 11, 2021

Global Pest Control Solutions Market 2020 Top Players and Future Growth by 2025 | Top Players as Anticimex, Rollins, Ecolab, Rentokil Initial

As per the research conducted by, the report titled Global Pest Control Solutions Market 2020 by Company, Regions, Type and Application, Forecast to 2025 includes a lot of details that allow everyone to understand different things without difficulties. In the introductory part of the chapter, details about global Pest Control Solutions market figures, both []

Jumbo News | June 7, 2021

Read More 'ROL' Stories Here

ROL Price Returns

1-mo -3.34%
3-mo 0.42%
6-mo -15.04%
1-year 22.21%
3-year 50.10%
5-year 187.27%
YTD -12.91%
2020 78.28%
2019 -6.95%
2018 17.70%
2017 39.61%
2016 32.75%

ROL Dividends

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Continue Researching ROL

Here are a few links from around the web to help you further your research on Rollins Inc's stock as an investment opportunity:

Rollins Inc (ROL) Stock Price | Nasdaq
Rollins Inc (ROL) Stock Quote, History and News - Yahoo Finance
Rollins Inc (ROL) Stock Price and Basic Information | MarketWatch

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